On vague reflections

Sometimes, the answer is not where you expect to find it. It's not what you've been building up to or what you've worked so hard to accomplish.

Sometimes, finding the answer means going back to the beginning, to your origin story, to see where you belong.

Sometimes, the answer is right in front of you and has been all along. You just couldn't see it because you didn't know you could, or even that it existed.

Sometimes, the answer is something you didn't ever think possible, so you abandoned it long ago. But when the universe opens up that opportunity to you once more, you cannot ignore it.

Sometimes, the answer is doing what you always wanted to do but never thought you could, though you always knew you could, and that you would be good at it, if you could.

I think I have found my answer. And though it will be scary and hard to let go of everything I have become, I don't see how I can live with myself if I don't try.

Because if I succeed, I think I can truly have it all.

Fingers crossed!

On marketing yourself

Perhaps it's because of my upbringing and personal values, but I've always found it hard to market myself. Most of the time, I can't even accept compliments. This built-in humility isn't really the best personality trait for someone attempting to build their personal brand.

Like many other marketers, I just can't seem to transfer my professional skills to my personal life, in this sense. Selling myself, and learning to accept that it's a necessary strategy for someone searching to build a career in online media, marketing and branding has been a rough road. Still, I'm making small strides. This blog is one of them. Better managing my Twitter account is another. And I've recently started re-organizing my professional profiles, from private professional networks to updating my LinkedIn profile to creating this cute little Bit.ly bundle that combines all my major online presences on one page.

And today, I will be taking the last step on my to-do list: completely revamping my CV.

It's a task that's making me feel apprehensive because I'm nervous about settling on one path for my future. I know that several people have more than one CV or CV type to reflect their different career goals, but I've never been the kind of person to fragment my personality. When you talk to me, you get it all, not just pieces. Yes, we all filter our conversations based on whom we're conversing with, but I don't hide a part of myself like a secret that cannot be revealed. If it comes up, I'm usually pretty open with discussing pretty much anything. This is probably why I'm having a hard time attempting to split my personality on paper.

More importantly, it's quite nerve-racking to settle on one career goal when I have so many interests and avenues left to explore. Do I move away from TV and commit to PR/Media Relations? Do I focus on communications at a corporate level? What of my interest in social media managing and online marketing strategies? Even sticking to sports as my field of choice is a bit of a struggle since I am very much interested in not-for-profit organisations, military and defence systems, and government work in general. So how do I reconcile all these interests? I'm pretty sure I don't have a choice but to filter my presentation of myself and my skills in order to best benefit myself. To borrow from Foucault, I should use technologies of the self to better myself and maximise my future life opportunities.

And speaking of Foucault, I finally created a SlideShare account in order to most effectively share my work without clogging the blog. So for those who were interested in reading my paper on Foucauldian interpretations of the changing power relations in the NHL when its athletes take to Twitter, the wait is over! Without further ado, I am proud to present... *drum roll* "Rinkside Tweeting" available in its entirety online for optimal sharing (and branding!).

Because, as someone whose future lies in creative outlets, I (now) understand the importance of sharing my work with others. It's not about compliments, though constructive feedback is always appreciated. Like digital branding guru Mitch Joel, I am an introvert. So for me, it's about building my personal and professional confidence while sharing the knowledge I have acquired. It's about making a contribution to the world and knowing that I've done all I can to help others open their minds to new worldviews and ideas.

And who knows? Maybe that's what my CV should reflect. My desire to contribute to the world, no matter which professional path I choose to follow. It'll still require some trimming and fine-tuning, but by focusing on my skills and contributions rather than job titles, perhaps I can discover a new path to a fully fulfilling future. Only time will tell!

Stay tuned...

On smiles that trump a paycheck

Well, folks, there are only 5 days left until the World Partnership Walk in Montreal and I am getting very excited because it's shaping up to be a great day, full of fun activities and performances. Check out our lineup!

As you know the World Partnership Walk is Canada's largest annual event to raise funds and awareness to fight global poverty. It takes place in 9 cities across the country and is organized almost entirely by dedicated volunteers - like me! But between you and me, working on Media & Marketing for the Walk has been more of a full time job for the past 3 months and I'd love to be rewarded for my efforts. That's where YOU come in!

Thanks to the generosity of people like you, I met my 1K fundraising goal a couple of weeks ago. So I thought I would issue a challenge to my network to help me double the funds in half the time. So far, I'm at 68%. Do you think you can help me raise the $645 left for me to reach my new target? Any amount helps, from $40 to $100 to $500!

And don't forget, 100% of the funds raised through the World Partnership Walk go directly to international development projects that help people help themselves through long-term sustainable solutions in education, health, sanitation, culture, community strengthening, the environment, gender issues... Aga Khan Foundation Canada's multi-pronged approach aims to enhance the quality of life of some of the poorest people in the world in ALL sectors, and that's what I love about it.

Seeing the smiles on the faces of children who have benefited from their parents' hard work by escaping malnutrition and being able to go to school warms my heart. Just take a look at the pearly whites in the picture of the little boy on my fundraising page! This little kid in Mombasa, Kenya couldn't stop smiling at the camera, so I took a bunch of shots of him and his friends! Isn't he adorable?

I'd love to see all of you and your families at the World Partnership Walk this Sunday, June 6, 2010 at the Quays of the Old Port of Montreal. The activities start at 10:30AM at Place des Vestiges, near Place Jacques Cartier. I strongly encourage you to take public transit as parking in the Old Port is limited and can be expensive. The Walk goes on rain or shine and I expect to see all of you there so I can personally thank you for taking steps to end global poverty.

For those who can't make it to the Walk, I consider your donation a GIANT step towards making the world a better place. Please click here to donate now.

Thank you so much, all of you, for your generous support. It means the world to me.

The smiles we will spark by working together totally trump a paycheck.

On 2009

First off, Happy New Year to all!

Good. Now that that's done... I hope you all had a wonderful holiday season. I was fortunate enough to escape the cold Montreal winter for 7 days in Cuba with my parents on the beautiful beach of Varadero. It was a great experience - my first of hopefully many Cuban escapades! - and yes, I've got a great tan.

And what a grand way to cap off 2009!

They say that what you do on New Year's Eve and Day is a prediction for your year. In that case, 2010 will see me feeling lonely in a crowd but ocean and beach-side, traveling, spending good times with family and missing my friends.

Looks like nothing's going to change.

For me, 2009 was a year of self-discovery.

I put an end to some toxic relationships and pulled myself away from some that might have become toxic. I realized that sometimes, it's okay to put "me" first.

I wrote many proposals and started a few projects and didn't get to finish most of them... but that's just business. I applied for a whole lot of jobs, revamped my CV and re-launched my personal brand as a freelance broadcast TV technician, translator, and online branding specialist. And I designed my very first set of business cards!

I learned not to care so much about the actual work but to cherish the moments, opportunities and people I get to work with instead. I also learned my lesson - more than once! - that politics can wreck perfectly functional business relationships and destroy potentially marvelous opportunities.

I picked up the guitar again, got my very own gorgeous (red!) instrument, and have almost mastered Bm, F, and Bb. I spent time in a choir, which helped me re-acquire some of the vocal range I had lost.

I started reading again and learned how to turn off the TV, the computer, and the BlackBerry... without panicking! I re-acquainted myself with the gift of nature and truly fostered my love for the elements, fresh air and trees, despite my allergies. I fell in love with the activities of my childhood: hiking, paddling, cross country-skiing and simply exploring the wonders of the outdoors.

I spent most of the year in a wonderful relationship that left me a better, richer person than at the start of it. I gained a precious friend, and through him, many more great friends and experiences that I will never forget. I remembered how to love, and more importantly, how to be (and feel!) loved.

I did some yoga, then stopped doing yoga when I got too busy. But I will never forget the relaxation and respiration techniques I learned, and in fact, I use them unconsciously when I get stressed out or have been sitting for too long.

I spent lots of time traveling in planes, trains and automobiles: Toronto, Ottawa, Kingston, Cleveland, Niagara Falls, Lake Placid, Kenya, Cuba...

I devoted myself to a cause I strongly believe in and earned a once-in-a-lifetime opportunity to see for myself how beneficial my volunteer work - and that of many others before me - truly is, at the ground level. My trip to Africa left me deeply inspired by the hope of a better world and thankful for all that I have and am.

In 2009, I built myself up, higher, faster and stronger than ever before. I picked myself up, time and time again, and struggled with personal and professional aspects of my life. I was unhappy at the surface but happy deep inside. I was angry at life and the world, but felt blessed at the same time. I was presented with a bunch of marvelous opportunities but worked hard to get those offers. I had high hopes for myself and others but was repeatedly turned down and broken down.

If there is anything I learned in 2009, it is to manage my expectations.

Looking ahead, 2010 promises to be full of surprises and blessings. I kicked off the year in Cuba, inspired by the moon, the sun, the sand and the ocean. I will be traveling again in less than a month, going to Vancouver for the Olympic Games. I will make new contacts, new friends, and continue to develop myself, professionally and personally.

I will allow myself to take more time off and spend more time away from the TV and other media. I will continue to read more, focusing this year on all the non-fiction I've been meaning to dig in to.

I will continue to work on being healthier, mentally and physically, and start by simply getting outside more. I will not limit myself with false pretenses and silly excuses but acknowledge my motivations and use them to encourage myself to stay active.

I will laugh more than I have ever laughed. I will live and I will grow. I will cry and be frustrated at times, but that's okay. I will let it all out - privately - then move on. I will enjoy my life, and if I don't, I will take matters into my own hands and make the improvements I seek. I will be the change I want to see in the world.

I will be honest with myself and with others. I will back down when I'm just being stubborn but I won't back down when I am right or defending my rights.

Most importantly, in 2010, I will be happy. I can feel it in my bones, even as I am managing my expectations: whatever happens in the next year, positives and negatives, ups and downs, the sine waves that regulate our lives will leave me with a higher average leading in to 2011. That's not to say that I won't have any deafening lows, but the peaks are sure to make up for that, no?

And so determined, I march in to 2010 with a big smile on my face, because it is sure to be another defining year.

Vancouver, here I come!

This week, I received some news that had me jumping up and down in my seat. And then on my feet.

This week, I received an automatic email.

It advised me that I had been selected to volunteer for the Vancouver 2010 Olympic Games as an ONS Reporter.


Woohoo!

Some of you might know that working the 2010 Games have been a dream of mine since, well, since Canada and Vancouver were announced as its host.

I have been waiting and waiting, checking and double-checking, and not one to leave such an important dream up to fate, I've been applying for straight-up paid jobs with VANOC, trying to get on the broadcast team from the host and domestic side, and all to no avail.

Because it was written in the stars, volunteering was how I would accomplish my 2010 destiny.

Can you tell I'm excited? Even my writing is poetic!

As I await more details on my schedule and other logistics, I will continue to stay up-to-date with the latest on everything 2010. Call it research for my position, which includes getting quotes from athletes, writing bios and briefs and event updates, and all around assisting the Olympic News Service team in getting the info out to the press centres for other journalists and broadcasters to use in their work.

With glowing hearts... Vancouver, here I come!

Follow-ups and promos

Let me preface this post by saying that if you follow me on Twitter or Facebook, you probably didn't miss me much. Or maybe you aren't satisfied with 140 character updates. Either way, here's the deal:

That first Dome gig for Showtime boxing? It was awesome!! It was great to work with a crew full of people I already mostly knew and meet some new people. I learned a lot about different aspects of technical producing and it was fun to see how the setup is different for Bell Centre activities that aren't hockey or concerts.

That second Dome gig? Never happened. Though that had nothing to do with me but everything to do with union issues. Oh well.

Union issues have been the bane of my existence lately. Well, maybe that's a little bit harsh. But with CBC cuts, job postings that are only posted to meet union needs or those that are either already filled or non-existent, well... you can probably deduce that I haven't been successful in my job search yet. Many positions have been applied for. Some have received letters of rejection, which, honestly, is better than no letter at all and leads me to believe that I at least got somewhere in the recruitment process. I am also still waiting on a couple of potential interviews that are taking forever to come to fruition. It might not work out so I'm not holding my breath. But it's nice to think about every now and then.

And now for a friendly public service announcement. As you know, I have been working on the World Partnership Walk. All my hard work culminates this Sunday, May 31st, when 2,000 people will gather at Mount Royal Park near Beaver Lake from 10am onwards. It's hard to tell at this point, but so far, I think our awareness-raising media and marketing efforts have been pretty successful!

You might have seen our street-level ads via Pattison outdoor advertising if you've parked your car in a parking lot along Ste-Antoine street in downtown Montreal or drive alongside the Bonaventure highway.

We've managed to get our PSAs on Global Montreal and CTV Montreal - I caught one on the latter earlier today and I got so very excited!! And, although CBC Montreal would have aired them, we had a few tape delays, which is most unfortunate. We were also able to get a web banner on KahnawakeNews.com. Plus, I made it on the Kevin and Trudie Show on CJAD 800 News last Friday for a quick segment on the World Partnership Walk. It was so great to speak with Trudie again... even if it was just over the air!

In terms of Walk Day activities, I volunteered myself as Stage Manager, which means that I get to do a lineup and script for our MCs, David Gutnick from CBC Montreal and Kimberley Sullivan from Virgin Radio 96. We have some dance items and music performances, and a great local DJ. Plus, we're gonna have a giant LED screen - think Bell Centre Jumbotron - with a live feed, which gets me excited in so many ways... I'm such a TV geek!!

Of course, the Walk itself is for an amazing cause: raising funds and awareness on global poverty. I'm so glad that we'll be able to celebrate our 25th anniversary in style!! As you all know, 100% of the funds go directly to projects and programmes organized by Aga Khan Foundation Canada that help people help themselves by increasing their quality of life and livelihoods. And to end my little pitch: it's not too late to get involved or raise funds: Simply log on to www.WorldPartnershipWalk.com and register as an Ambassador or with a Team. Of course, the easy way to contribute is to make a donation sponsoring me for the Walk, which you can do super easily by clicking here!

In other news, I've joined the Journalism chapter of the Concordia University Alumni Association and attended my first meeting as an official member last night... I can't wait to help organize our great events next year!

Still waiting on Olympics opportunities for the 2010 Winter Games, whether it's via employment or volunteer involvement, through the host broadcaster or VANOC.

You can be sure that I'll keep you posted - even if it's with a delay - so stay tuned...

Good news, everyone!

Yes, it's a Futurama reference.

But there is, indeed good news! Some bad news too... let's hit that first.

I applied for the 2009 Foreign Correspondents Programme organized by the government of Finland. It looks like a great, all (mostly) expense paid trip to the country I long to visit: an amazing experience with (probably) amazing people discovering the amazing sights, sounds, and corporations that are so inbred in Finnish culture. The annual program takes place in August, which is great, because Finland is kinda like Montreal in terms of weather (minus the humidity).

However, I wasn't selected for this opportunity.

No hard feelings, though, because there are so many sporting events happening in Montreal in August that it would have been a shame to have to refuse potential work and not be able to build contacts for more potential work because I was on the trip of a lifetime.

Hey, there's always next year, right?

Meanwhile, the job scene seems to be opening up for me. Just as I was posting one of many Facebook surveys I've filled over the years - stating that my wish for 2009 was to establish a better flow of work - I get a call from Dome about a work opportunity.

And here comes the good news, folks!

I've got my first Dome gig! I'm booked to work boxing at the Bell Centre in Montreal this weekend... and I can't wait!! It'll definitely be different than the usual hockey, which has become pretty straight forward after 3 years of doing the job. Boxing, however, is a whole different world. And it'll be interesting to work for a broadcaster other than CBC.

Just when I thought I was done being thankful for this chance to prove my worth on the TV tech production scene - ie, a day later, I get asked, booked, and confirmed to work the UFC event in Montreal in mid-April.

Two days, two gigs. Pretty awesome track record, huh?

I'm not expecting any calls tomorrow, but you never know ;)

I'm honestly really glad that things are kinda starting to fall into place. I love this industry and the people who work in it, and as much as I feel that I'm intellectual enough to do something more journalistic, this is where I want to be right now. Things change, though, and I'm keeping all my options open because I am interested in journalism and current affairs and documentaries and new media and social media and so much more...

... and one day, I'll probably switch gears and settle down with a nice full-time permanent job. Meanwhile, I'm going to keep playing the freelance game and hope work continues to pile up.

To TPTB: Thank you.

On #IN09

Wow.

What a whirlwind couple of days IN09 was! I really should have blogged about it earlier, but when I came home to Montreal, I also came home to a pile of work. Not that I'm complaining...

But I digress.

Last week, I flew to Toronto for The Interactive Exchange, formerly known as ICE, which took place from March 17 to 19, 2009.

It was amazing. I met so many interesting people with so many interesting thoughts, working on so many interesting projects. These people are truly innovative. They have experience being successful in our tumultuous times. They have great ideas about where the industry should be headed.

Sure most of the creative ideas came from social media types while traditional media emphasized that they wouldn't work as a business model... (Check out #IN09 on Twitter for all the fun.)

Still, an amalgamation of points from both sides might lead to sustainable platforms, both in terms of business and content. Don't ask me which points though... I'm not that smart!

Some highlights?

• The huge use of Twitter. Including the Twitter wall and panelist David Crow tweeting while on stage for "Future of the Medium (2): The New Rules".
• Meeting people I only knew online and making new contact who have become online friends.
• Discovering the variety of opportunities in interactive media, from news to gaming to social networking.
  
• Seeing what everyone else is planning, implementing, raving about, working on...
  
• Realizing that ethnography, aka the socio-anthropological impact of anything online is what really interests me.

And most importantly...

Finding out that there IS hope for the industry. Even though a lot of the news-related panels were a bit defeatists, I'm actually more optimistic now than before because I know the depth of creativity and the willpower of all those involved in helping the industry survive... no matter how different it will look and feel once it emerges from the turmoil.

Every panel I attended, whether I was there by choice or because I was assigned to it - via my super sneaky plan to get into IN09 by volunteering - gave me a wealth of knowledge and helped me grow as an online media content producer and enthusiast. Some filled me with wonder and others with so much information that I'll probably take another couple of weeks to finish processing it all.

And so, while this post was meant to be super insightful and full of goodies you may have missed if you didn't attend IN09, I'm just gonna leave it at this. And maybe I'll revisit the topic in a few weeks.

Meanwhile, check out the Twitter stream. It's worth it.

On job searching

So today I spent the day applying for a job. The whole day. One job.

It's often been said that job searching is a full-time job in itself, and never have I felt the full weight of that statement until this week.

Earlier this week, I spent a whole day trolling through various media job sites looking for open (and interesting) postings. I found 7. Now, it's not that I'm picky or anything - in fact, I even put far away jobs that I am borderline qualified for on my "must apply" list. And often, I start the process and stop it promptly, when I realize I have no clue what the acronyms in the qualification questionnaire stand for.

Of course, I don't just apply for anything. I don't apply for jobs I am under-qualified for, unless I really really really want it. Even then, I don't expect to get called for an interview. It's also a waste of time to apply for too many jobs, since writing cover letters can get to be a tedious task. However, I do still apply for jobs I know I can do but am over-qualified for - like the ones requiring a high school diploma and good people skills.

Yeah, somehow, I don't get called for those interviews either.

Job searching in journalism is not easy right now. Not only is the economy in recession - and therefore everyone's cutting back - the media industry has been in its own recession of sorts for a few years now. That means newspapers are cutting local staff (like at the Montreal Gazette, for example - sign the petition here!) and consolidating resources by producing less content and operating from one central location. Some broadcasters are under hiring freezes which means that although they have a number of open positions, they can't actually hire you in the end... This is also the cause of vanishing job listings - the ones that mysteriously disappear although the application deadline is still ways off.

In other words, it's a tough life, and you've got to spring on anything that comes your way, no matter how under or over qualified you are. It's also a very depressing situation.

The solution, or so I've heard, is to reach out to your network of contacts, and ask, push and even beg for a job - paid or unpaid - so you can learn, build more contacts, and hopefully eventually get a real position. Just don't fall into the endless internship scenario - I've known a few smart people who have - where you work hard for free and never have an honest chance of getting hired simply because there are no jobs (because there's no money) whether or not an extra hand is needed.

All in all, there's nothing to do but try everything. Again, over and over, and hope it produces results. Until then, try to balance the job search with the voluntary work... and perhaps a bit of a personal life.

Now if you'll excuse me, I've got to write a cover letter for this kick ass job I'm applying for.

Stay tuned!